Heather Zynczak

Heather’s drive to help companies achieve growth has been fueled by her current advisory work. In addition to Thryv, Heather currently serves on the Board of Directors of Demandbase, Digital Transformation Opportunities (NASDAQ:DTOC) and ExpertVoice. Additionally, she served on Salt Stack’s Board of Directors until the VMWare acquisition.

Heather was CMO at Pluralsight, where she was responsible for all aspects of marketing, inside sales and digital revenue. Prior to Pluralsight, Heather served as the CMO of Domo where her marketing organization fueled one of the fastest growing tech startups. She has held executive positions at some of the world’s largest enterprise technology companies, including SAP and Oracle. She has led teams at several Silicon Valley startups and served as a business consultant for top firms, including Accenture, The Boston Consulting Group and Booz Allen Hamilton.

Heather’s passion for tech started with her early years as a software developer, which has also been helpful in driving her analytically focused marketing strategy.

In addition to her everyday work, Heather is passionate about helping advance women in the workplace and female leadership across the tech industry.

Heather graduated with a BBA in Finance from The University of Texas at Austin and also holds an MBA from The Wharton School.