COVID-19 has taken its toll on global economies. But regional communities and individual businesses within are bearing much of the burden.
One of the hardest hit industries is real estate. Government policy decisions, along with consumer hesitancy, have brought the real estate market to somewhat of a halt.
- In the U.S., at least 34 states have temporarily prohibited evictions.
- The federal government issued a 120-day moratorium on evictions from federally subsidized housing or from a property with a federally backed mortgage loan.
- Major mortgage lenders, including Citigroup and JPMorgan Chase, have suspended mortgage payments.
- Some U.S. states have paused construction on all projects unless essential, such as medical facilities.
The current situation isn’t ideal for anyone in real estate. And that includes home inspectors. So home inspection businesses are getting creative.
Meet Matterhorn Properties LLC
Matterhorn Properties LLC is a home inspection business in Sewickley, Pennsylvania. According to them, business has slowed significantly during the COVID-19 pandemic.
But instead of closing shop, they’re preparing for the future.
Knowing this crisis is temporary, they’re promoting how they can help once Pennsylvania lifts the stay-at-home order. They created a coupon offer for $350 off of an inspection, as long as clients schedule during quarantine. They made the offer even more valuable by extending the coupon’s usability through the end of the year.
This offer sets Matterhorn Properties LLC apart from their competitors, and it will likely help them build more work later in the year.
Here’s how they shared the coupon on their website.
They even added a smart pop-up to their website, encouraging consumers to follow them on social media for updates.
They’re staying active on social media. They’re informing consumers about anticipated effects the virus will have on the housing market. By sharing tips, they’re hoping consumers will keep their service in mind when they’re ready to buy a home.
Check out their social media posts.