Email automation

Simplify your business with email automation

When you’re running a small business, your to-do list always seems twice as long as your workday. From attracting new business to booking clients and creating invoices to monitoring online reviews, it can feel like you’re juggling far too many tasks.

That’s where email automation can help. Automated email systems let you create messages once, then automatically send them with the right message, to the right customer, at the right time. By automating more of the routine tasks in your day, you can spend more time on the stuff you love.

As a provider of do-it-all small business software, Thryv offers easy-to-use email automation solutions that let you get more done with less effort. From confirming appointments and sending invoices to nurturing customers with thank you notes and marketing messages, email automation with Thryv is like having an extra employee or two to help you kickstart marketing, improve cash flow, and grow the business.

What email automation can do for you

Email automation systems offer some pretty serious benefits.

Save time
The biggest benefit of automation? Eliminating the tasks of endlessly creating and sending marketing emails, payment reminders, appointment confirmations, and other customer communications. With email automation software, you can create an email template once and let the software automatically fill in the right details and send it at the right time to the right person. Superior email automation platforms even provide you with ready-to-send templates, so even when you’re lacking inspiration, you can keep communication flowing with just a few clicks.

Enhance cash flow
Creating invoices and tracking down payments is the last thing you want to do at the end of a long day. But when you’re not on top of these tasks, cash flow will quickly take a hit. Email automation can take some of these repetitive tasks off your plate. With automated system, you no longer have to worry about sending reminders to customers who owe you money or whose payment dates are approaching. Inevitably, automated reminder emails will help improve your cash flow.

Improve consistency
When it comes to building customer relationships, consistency is everything. Customers want to know they can count on you, and email automation is perfect for regularly sending meaningful messages to the customers who matter most. Whether it’s automatic thank you notes, well wishes, weekly ad offers, or post-purchase check-ins, email automation helps you never forget to follow up.

Email automation with Thryv

Recognized time and again as a leader in small business software, Thryv delivers solutions that have a big impact on small business. From streamlined communication and better organization to a one-stop shop for your marketing needs, Thryv’s all-in-one business software lets you put the repetitive work of running your business on autopilot you can get back to doing what you love.

Email automation with Thryv lets you:

  • Reduce no-shows with automated reminders. Sending appointment confirmations and reminders is a great way to prevent no-shows. Thryv’s email automation features automatically send confirmation emails and texts after customers book appointments, and reminders as the day of their appointment approaches. You can also gently nudge customers to rebook if they’ve had to cancel, and automatically send reminders to customers who haven’t called for a while.
  • Nurture customers with drip campaigns. Thryv boosts your marketing effectiveness by sending email messages at regular intervals to help prospects become customers and customers become repeat patrons. Nurture campaigns may include weekly advertising offers personalized to a customer’s purchase history, or automatic follow-ups after a purchase to suggest other products and services a customer might appreciate.
  • Build customer relationships. Regularly communicating with customers is the key to earning their trust and their business. Thryv makes it easy by letting you automatically follow up with a thank you message after a sale, send greetings on birthdays and anniversaries, or check-in with a customer who hasn’t placed an order in a while.
  • Build buzz around events. When you’re planning events for prospects and customers, you can compose all the confirmation and reminder emails once and let Thryv send them automatically in the days leading up to the event.
  • Improve cash flow. Thryv can automatically send estimates and invoices, along with messages that remind customers to pay while offering a convenient link to do it online.

Comprehensive platform

Along with email automation, Thryv’s all-in-one platform offers comprehensive tools for communicating effectively, managing your day-to-day, and growing your business.

Centralize communications
The Thryv Command Center lets you see communication from every channel in one, easy-to-use inbox.

  • The Centralized Inbox lets you combine customer conversations from 12+ channels into a single, easy-to-follow discussion thread. Stop missing messages across email, social and text communications.
  • Phone and video calling capabilities make it easy to manage all your inquiries. View voicemails in the same place as email, text, and social. Get transcripts of voicemails so you can quickly find and reference information.
  • Collaborate easily with your team. Send direct messages and set up group chats to get updates in real time. Organize chats and communication channels so you can find and share information fast.

Streamline your day-to-day
Thryv Business Center can help you save up to 18 hours a week so you can spend less time on busy work and more time doing what you do best.

  • CRM tools keep your customer information organized and make customer communication a breeze.
  • Automated scheduling software lets customers book appointments online – so you and your staff can spend less time on the phone.
  • Estimates and invoice tools let you communicate with customers digitally and help you get paid faster.
  • Online review management helps you build your online presence, respond to reviews, and manage your brand’s reputation.
  • Social media management tools simplify the task of creating and posting content to reach your customers on social accounts.

Grow your business
Thryv Marketing Center takes the headache out of managing marketing and advertising.

  • Campaign management tools let you reach the right people at the right time with smart campaigns on Google, Facebook, Instagram, Bing, Yahoo Display, Yelp, and Connected TV.
  • Landing page templates make it easy to create effective landing pages in minutes.
  • Local listings tools let you easily update 40+ listing sites at once to keep all of your information consistent and up-to-date.
  • Real-time analytics reveal what’s working for your business and what’s not, so you can take steps to improve results.
  • AI-powered recommendations help you prioritize what to work on first.

Why customers choose Thryv

Why do small businesses love Thryv?

  • Everything in one place. Our comprehensive platform gives small businesses the technology, software, and automation tools to better manage their time, communicate with clients, and get paid faster. As a cloud-based platform, you can access Thryv’s tools anywhere, on any device. Log in to one platform and have your business tools at your fingertips all day long.
  • Effortless integration. With Thryv, you get over 200 app integrations, so your team and your business won’t miss a beat. When you join the Thryv platform, you can continue using the tools you know and love – Gmail, QuickBooks, Yext, MailChimp, Indeed, and hundreds more.
  • 24/7 support. Thryv experts are ready any hour of the day to answer any questions you may have.
  • Free tools. From a payment processing calculator to an invoice template builder and a Google review link generator, you’ll find free business tools for every stage of growth.

Email automation FAQs

Your email automation questions, answered.

What is email automation?

Email automation refers to software that lets you write an email once, have it automatically adapted for each new customer, and send it automatically at the right time to the right person.

Where is email automation useful?

Small businesses can use email automation in almost every aspect of operations – including appointment and payment reminders, personalized thank-you notes, and marketing messages to customers.